Photo by Andy Witchger
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Superorganism has an unusual origin story. The eight-person collective coalesced after YouTube videos, message boards and Skype conversations revealed the scattered group shared similar artistic and musical visions. They began sharing melodies, lyrics, found sounds and bits of meme culture, cobbling them together into the rudiments of songs.
Their first breakthrough came when one of these collages made its way to Orono Noguchi, an internet acquaintance from Japan attending high school in Maine. She added vocals on her computer and sent the file back to the group. That single, โSomething for Your M.I.N.D.,โ quickly gained traction, amassing over 11 million listens on Spotify alone.
Spread out in disparate locales like New Zealand, South Korea, Japan and Australia, the group relocated to a house in Londonโs East End that now serves as a living quarters, recording space and art studio.
While the method of delivery has changed, this songwriting approach is nothing new. Jimmy Tamborello and Ben Gibbard made headlines mailing DATs across the country to construct The Postal Serviceโs debut nearly two decades ago. In the intervening years, this sort of songwriting only became more convenient. Whatโs unique about Superorganism is that theyโve preserved this method of collaboration while living in the same space. Bits of songs float electronically from room to room before the band ever takes up instruments.
This seemingly haphazard songwriting process sounds like a recipe for chaos. Fortunately, the groupโs talent for self-editing and Orono’s world-weary voice keep things grounded.
While Superorganism’s sound channels psych-pop reminiscent of mid-era Flaming Lips and the youthful glee of Architecture in Helsinki, Noguchi delivers casual observations with an adolescent malaise akin to Stephen Malkmus. The results are beautiful, buoyant and occasionally baffling.
Warped samples bubble to the surface, saccharine synthesizers intermingle with driving bass and the occasional birdsong mixes with subtle background harmonies. This pop maximalism translates directly to their stage show.
Watching Superorganism perform is like looking through a kaleidoscope. Group members don technicolor raincoats, glitter and 3D glasses as a psychedelic light show pulsates around them. Their exuberance is contagious.
Surrounded by the choreographed exploits of her bandmates, Noguchi aimlessly wanders the stage with a confidence that belies her teenage years, speak-singing and engaging the crowd. When she makes eye contact, it seems like sheโs sharing her thoughts about the day, via stream of consciousness, just with you.
Superorganism grew up immersed in the digital age, so there are no lamentations about the evils of technology found here. After all, the band forged their relationship across thousands of miles thanks to engagement provided by the internet.
On one of the their most beautiful songs, โReflections on the Screen,” Noguchi sings in hushed tones about the comfort technology has the potential to provide:ย โAnd there’s something, so affecting /ย In the reflections, on my screen /ย It makes me feel alive, sat in bed lit by the light /ย Of a silly GIF playing on repeat.โ
They end the way they started, with โSomething for Your M.I.N.D.โ Glowsticks bob in the crowd and fog machines envelop the stage as the bandโs final query echoes:ย โI don’t know what you need to get by/ย Something for your mind?โ
โIt’s All Goodโ
โNobody Caresโ
โNight Timeโ
โReflections on the Screenโ
โThe Prawn Songโ
โSPRORGNSMโ
โNai’s Marchโ
โEverybody Wants to Be Famous”
Encore:
โSomething for Your M.I.N.D.โ
Andy Witchger (@andywitchger)ย is a naturalist, photographer and concert junkie from Minneapolis. You can find his work in City Pages, The Current and on his momโs refrigerator.
Categories: 2018 Photo Essays, Featured, Photo Essays

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