The Black Friday cast features Devon Sawa, Ivana Baquero and Bruce Campbell. This info article contains minor spoilers for Casey Tebo’s 2021 movie. Check out more streaming guides in Vague Visages’ Know the Cast section.
Black Friday takes place over the course of one day at We Love Toys. As customers aggressively shop, various employees notice strange occurrences in the aisles. The store manager encourages the chaos, and all hell breaks loose when patrons transform into snarling zombies. Here’s every main performer and character in Black Friday, a horror story from the mind of screenwriter Andy Greskoviak.
Black Friday Cast: Devon Sawa as Ken
Character Profile: A married father of two. He has worked at We Love Toys for 10 years and fuels a high school atmosphere. Ken flirts with a female employee named Marnie but reveals little personal information about himself.
Sawa’s Resume: Anton Tobias in Idle Hands (1999), Alex Browning in Final Destination (2000), Dave Goodman in Slackers (2002), Owen Elliot/Sam Matthews in Nikita (2010-13), Logan Wheeler/Luke Wheeler in Chucky (2021)
Black Friday Cast: Ivana Baquero as Marnie
Character Profile: Ken’s love interest, a four-year employee at We Love Toys. She rallies her colleagues together and organizes a Thanksgiving dinner. Marnie shows the most empathy out of the main players.
Baquero’s Resume: Ofelia in Pan’s Labyrinth (2006), Eretria in The Shannara Chronicles (2016-17), Aurora in Demonios tus ojos (2017), Eva Villanueva in High Seas (2019-20), Claire in Feedback (2019)
Black Friday Cast: Ryan Lee as Chris
Character Profile: A two-year employee at We Love Toys. He is depressed about having to work on Black Friday. Chris stresses out during the zombie outbreak but ultimately stands up for himself.
Lee’s Resume: Cary in Super 8 (2011), Joseph in This Is 40 (2012), Champ in Goosebumps (2015), Andrew Myers in Dimension 404 (2017), Ben in My Dead Ex (2018)
Black Friday Cast: Stephen Peck as Brian
Character Profile: Ken’s representative on the sales floor. He’s an eight-year employee who originally wanted to be a dentist. Brian makes a shocking decision that affects the group dynamic at We Love Toys.
Peck’s Resume: Reggie in The Night Is Young (2018), Philip in Made Public (2019), Adam in Phoebe (2019), Cristiano in The Last Saturday Night (2020-), Jeff in Maverick the Mystifying Oracle (2021)
Black Friday Cast: Michael Jai White as Archie
Character Profile: A new employee at We Love Toys. He emerges as a leader when the employees decide to split up. Archie takes on numerous zombies while his colleagues watch from afar.
White’s Resume: Al Simmons/Spawn in Spawn (1997), Gambol in The Dark Knight (2008), Black Dynamite in Black Dynamite (2009), Isaiah Bone in Blood and Bone (2009), Ben Turner/Bronze Tiger in Arrow (2013-19)
Black Friday Cast: Bruce Campbell as Jonathan
Character Profile: The store manager at We Love Toys. He refuses to call the police and promotes “competitive shopping.” Jonathan feels like he has personal worth at We Love Toys but doesn’t enjoy the steady amount of Air Supply music.
Campbell’s Resume: Ashley “Ash” J. Williams in The Evil Dead Franchise (1981-), Roland the Intrepid Explorer in The Majestic (2001), Elvis Presley/Sebastian Haff in Bubba Ho-Tep (2002), Sam Axe in Burn Notice (2007-13), King Edmund in Tangled: The Series (2018-20)
The Black Friday cast also includes Louie Kurtzman (The Wind Walker, Poser), Celeste Oliva (Thoroughbreds, Castle Rock), Ellen Colton (The Invention of Lying, The Company Men), Peg Holzemer (The Departed, Gone Baby Gone) and Mark Steger (Stranger Things, Scary Stories to Tell in the Dark).
Q.V. Hough (@QVHough) is Vague Visages’ founding editor.